A World Cup goal makes you lose your mind. And usually, your beer, too. Because the second you jump to celebrate, it goes flying.

That is, unless the beer you're holding is a Stella Artois. A beer Worth More than a celebration.

As a Proud Sponsor of the FIFA World Cup 2026™, Stella Artois kicked off a campaign that will roll out across the U.S. before, during, and after the tournament.

Worth celebrating the work. Still not more than a Stella.